Order queue open · Verified lists delivered within 24–48 hours
Verified Head of Marketing contacts at companies with 2,000+ employees. 5.5% average reply rate (Woodpecker 2024). One-time purchase, no subscription, 90% deliverability guaranteed.
Key stats
Relationship-led, proof-of-concept oriented. Enterprise buyers cannot make fast decisions regardless of how compelling the email is — the process requires it. Cold email to enterprise is about getting the first conversation, not closing in a sequence. Focus on the VP Sales or Regional Director who has enough autonomy to run a pilot evaluation.
Head of Marketing has the highest reply rate in the entire 50-title study. Growth-stage companies with a Head of Marketing are actively building demand gen and evaluating data tools. Subject lines about deliverability, contact quality, or campaign ROI get very high traction.
Enterprise buyers focus on risk reduction, not cost. They already pay for ZoomInfo at $30k+/year. Lead with the deliverability SLA, GDPR compliance, and the no-subscription model that allows geographic spot-buying without committing additional seats.
+ verifier, credits expire
annual contract
+ verifier, credits expire
annual contract
+ verifier, credits expire
annual contract
+ verifier, credits expire
annual contract
Complex multi-stakeholder evaluation. VP Sales or CRO initiates; procurement, legal, and information security all have input. Proof of concept or pilot often required before full commitment. Email filtering is aggressive at enterprise level — reaching the right contact is harder. Head of Marketing at enterprise companies (2,000+ employees) combine 45-day buying cycles with Full authority over marketing tooling and contact data at growth-stage companies. Enterprise buyers focus on risk reduction, not cost. They already pay for ZoomInfo at $30k+/year. Lead with the deliverability SLA, GDPR compliance, and the no-subscription model that allows geographic spot-buying without committing additional seats.
Head of Marketing averages a 5.5% reply rate in B2B cold email (Woodpecker 2024). At enterprise companies, reply rates are typically around average (3.2%) because decision makers are accessible without heavy gatekeeper filtering.
Common purchase triggers: Outbound efficiency audit comparing incumbent (ZoomInfo/Cognism) vs alternatives, geographic expansion into new markets, cost reduction initiative, SDR team restructuring. Relationship-led, proof-of-concept oriented.
SMTP verification runs at the moment of order delivery. Each Head of Marketing contact at a Enterprise company is tested against the live mail server. Contacts that fail are replaced before delivery. Bounce rate: typically below 3%.
4 touches over 14 days is the recommended sequence for Head of Marketing. At enterprise companies, a full 4-5 touch sequence is appropriate as buying cycles at this size average 45 days.
SMTP-verified at delivery. 90% deliverability guaranteed. One-time purchase, no subscription, credits valid 12 months.
